The magical girl phenomenon is rewriting box office history. Puella Magi Madoka Magica The Movie: Walpurgisnacht Rising has officially crossed the 2.1 billion yen milestone, outperforming the lifetime earnings of its 2013 predecessor, Puella Magi Madoka Magica The Movie: Rebellion, which finished its run at 20.8 billion yen. This box office triumph marks a monumental milestone for the franchise, shattering records after a 13-year wait for a theatrical continuation.
Directed by Yukihiro Miyamoto with chief direction by Akiyuki Shinbo, the film reunites the legendary creative core behind the original TV series, including scriptwriter Gen Urobuchi, original character designer Ume Aoki, and animation studio Shaft. Picking up directly after the reality-bending finale of Rebellion—where Homura Akemi reshaped the universe out of her obsessive love for Madoka—the narrative plunges audiences back into a fragile, newly minted world where magical girls once again face their tragic destiny.
Box Office Momentum and Upcoming Screenings
Hitting Japanese theaters on August 28, the feature quickly seized the number one spot in its opening weekend, racing past 1 billion yen in just four days. By its 27th day on September 23, the film accumulated a staggering 1,262,137 ticket sales and a total gross of 2,102,605,880 yen. The momentum has been further sustained by spoiler-friendly character reveals and the rollout of premium formats, including Dolby Cinema screenings introduced earlier in September.
As the theatrical run continues, fans can look forward to new theatrical incentives. Beginning September 26, audiences attending the fifth week of screenings will receive an exclusive, Shaft-illustrated postcard. Furthermore, special 4DX and MX4D screenings are scheduled to launch on October 3, coinciding with Madoka Kaname's birthday, offering viewers immersive new ways to experience the chilling audiovisual landscape crafted by Yuki Kajiura and Gekidan Inu Curry.
